Skiing gear and equipment is necessary to ensure a good trip on the slopes. There are many different necessary pieces to this sport, but the majority of the gear that isn’t the skis, boots, or poles are meant to keep you warm and the ski jacket is no exception to this rule.
The purpose of most of the gear related to skiing is simply to keep you warm in the harsh climate. When you consider skiing, with the exception of dry skiing or downhill skiing into a foam put, the weather is very cold by the nature of the substance that you ski on. Snow requires a certain degree of cold in order to exist, 32 degrees Fahrenheit or 0 degrees Celsius. That means, by nature, the sport is a cold winter sport, so humans must perpetually guard against it. For this reason the ski jacket is a widely competitive market for temperature, but also for style.
Since the jacket is a warming composite that can be customized to add the color combination or texture that the skier is looking for. The snowboarding industry has capitalized on this market more than the ski industry, and so it is playing catch up as far as avante guarde cutting edge styles are concerned. The ski jacket is therefore a useful addition to the style repertoire of the persona as well as a useful addition to the clothing that warms.